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VP, GCS - VP, ACD Copy [Remote/Flex]: Promo Med Ed Agency

New York, NY · Marketing/Public Relations
We are looking for a strong VP, GCS – VP, ACD Copy who wants to be a part of a team that values your opinion and  honors your voice and is motivated by innovative creative. 

Agency Insights & Culture
  • Mid-sized agency where leadership is heavily involved and WILL fast track those that have a desire to grow and go beyond expectations
  • They are committed to creating a work environment that encourages its employees to achieve excellence in everything they do AND maintain a work-life balance
  • They are challenging the status quo, and winning awards and clients under the leadership of their new Chief Creative Officer
  • Low turnover, stable work environment and great benefits…you heard right! 
What Employees are Saying
  • “The quality of the people is very high – they are smart and driven, and the work definitely reflects that. I feel like collaboration and team-work are actively encouraged, and medical is very much a valued part of the team.”
  • “A great company to work for. The people in the office make coming to work every day enjoyable, but are still the most efficient and effective group I have seen.”
  • “A collaborative- inspiring- team-oriented culture that embraces life.”
  • “Great culture, smart people, good work-life balance. Management is fair, present and listens to their employees. Great team environment.”
  • “Educational seminars, breakfast, and other perks have been great” 
The Role You Will Play
  • Create response-driven solutions – across all marketing channels – to help achieve our clients’ goals and objectives
  • Develop a strategic plan for new business endeavors
  • Lead and participate in creative presentations, both internally and to clients
  • Lead and motivate creative team, representing client requests and brand equity. Manage workflow to ensure team members are fully utilized; assess needs for freelancers and deploy as needed
  • Create video and animation scripts/storyboards that provide disease and product education and accomplish specific behavioral goals (eg, improving medication adherence, changing illness perceptions)
  • Work with multiple internal teams through the content development process to ensure copy meets behavioral and brand strategy goals
  • Research clinical and behavioral sources to identify appropriate content support that will meet med/legal standards (eg, when is it okay to use websites vs clinical articles; which types of articles to use)
Background Profile
  • Pharma advertising and/or medical communication experience 
  • Ability to have a strong voice, make decision, and lead a team to the finish line
  • Strong portfolio of client work, demonstrating a strong understanding of client objectives and strategies
  • Experience should include concepts and content developed for all mediums, especially web/digital, including eCRM
  • Dynamic, creative personality effectively engaging and influencing a variety of audiences
  • Writing/art direction for healthcare professional as well as patient audiences is preferred
  • Experience developing video and interactive productions is required
  • Must be able to meet client and agency timelines and flourish in a fast paced, multi-tasking environment
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