Director of Digital Marketing -- Lead the Digital Movement for this growing pharma agency!

Location: Morris County, NJ
GLE Creative Talent Inc. is a personalized talent search firm founded in 2005, which specializes in advertising, marketing, pharmaceutical companies (DTC, HCP), medical communications, and healthcare public relations. We create and develop opportunities for candidates seeking exciting new opportunities. This is an opportunity with one of our many agency clients looking for talented people to fulfill and succeed in the position of Director of Digital Marketing.
If interested, follow the link to our career page to the many opportunities we can provide. https://bit.ly/2yLtysA

The Director of Digital Marketing is responsible for the strategy and execution of the digital marketing plan for client programs (payer, consumer, and patient marketing), internal corporate campaigns, and input into overarching healthcare marketing strategies, creative campaigns, tactical plans, and message platforms. If you are a creative mind that that can use digital marketing effectively to brand clients, join the team of talented authors and strategists by applying today.
 
Top Reviews of Our Client’s Agency
  • Amazing coworkers
  • Great work culture
  • Team oriented environment
  • Excellent benefits (401K, healthcare)
  • Employees feel valued
 
Top Must-Haves for the Director of Digital Marketing
  • Bachelor’s Degree in Related Field
  • Significant experience in the healthcare industry with a leadership role in digital marketing or strategy
  • In-depth knowledge of strategies, digital tactics, and associated FDA regulations
  • Ability to assess, hire, train, manage and mentor
 
Day-to-Day Activities for the Director of Digital Marketing
  • Lead, grow, and develop digital capabilities and offerings for our clients
  • Define and manage digital marketing strategies for HCP, patients, and payers audience
  • Develop and manage the digital marketing plan; including social media efforts
  • Identify and manage digital programmers and third party partners
  • Lead a team with a strong focus on business outcomes
  • Development and execution of key digital assets, including (but not limited to):
    • Consumer facing web properties
    • Online video assets
    • Payer/Patient facing mobile assets (including apps)
    • HCP support platforms
  • Work closely with client and internal colleagues to support overarching brand marketing strategies, tactical plans, and key performance indicators
  • Educate internal and external teams on healthcare industry trends as it relates to digital marketing
 
Key Information about our Medical Communication Client
  • Full service medical communication agency providing market insight to increase brand access
  • Create actionable strategy for pharmaceutical firms from targeted market research on hospitals, payers, and alternative care systems
  • Work within a team of market strategists and writers to formulate compelling advertisements
 
Our client offers a competitive salary within an excellent compensation package, including health benefits, bonuses, 401(k) plan, and of course, the unlimited opportunities for growth within their team.
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